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That’s such a compelling story. This town is 700 years old, but if it weren’t for Bata, I don’t think there would be anything to tell. Sure, we’re exaggerating a bit as proper Prague people, but let’s see, who of you can remember a major event in Zlín at the beginning of the 15th century :). Making a video mapping on the tower is of course beautiful, but don’t expect anything major. It’s plain otherwise flat.